Advertise Your Business on ChatGPT. We'll Handle the Rest.
Your ads appear right when people ask ChatGPT for a recommendation. We set up, run and measure your campaigns, using the same data-driven playbook behind $10M+ in Amazon ad spend.
Free 30-minute call. You'll leave with a clear yes or no on whether ChatGPT Ads fits your business.
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Learn more$10M+
Amazon ad spend managed
10+ years
in Amazon PPC
Acquired
PPC Entourage, by Carbon6 in 2022
What are ChatGPT Ads?
ChatGPT now shows ads. When someone asks for a recommendation, such as the best dentist for Invisalign or a project tool for their agency, a relevant sponsored ad can appear below the answer.
Ads are clearly labeled and kept separate from ChatGPT's answers. Instead of exact-match keywords, they're matched to the conversation using context and information you provide.
It's the first ad channel that reaches people in the middle of a conversation about what to buy.
Stop Basement Leaks for Good
Free inspections and lifetime-warranty waterproofing.
- 1The question someone asks
- 2ChatGPT's answer
- 3Your sponsored ad, clearly labeled
- 4The link to your landing page
See what ChatGPT Ads could look like for your business
Answer three quick questions. You'll get example customer questions, sample ads and a starting strategy, free and without an email.
Your answers are used to generate this example and for anonymous analytics. We don't store what you type unless you request your strategy by email.
Why advertise on ChatGPT now
It's early. Advertisers who learn the platform now set the benchmarks everyone else chases.
Reach people while they're deciding
Your ad appears while someone is comparing options, not after they've already chosen.
Target your markets
Run ads by country, state or region, or metro market, whether you serve one city or the whole country.
Pay for what you want
Choose impressions, clicks or conversion-optimized campaigns, depending on your goal.
Measure real results
Track clicks, spend and conversions, and see which ads turn into leads and sales once tracking is set up correctly.
What we do
ChatGPT Ads is new, and most advertisers waste their first few thousand dollars learning it. We bring a tested process from day one.
Strategy & setup
We confirm ChatGPT Ads fits your business, pick your markets, build your campaigns and write your ads.
Learn more: Strategy & setupOngoing management
We adjust budgets and bids every week, test new ads, and move spend toward what's working.
Learn more: Ongoing managementTracking & reporting
We set up your pixel and Conversions API first, so every report shows real leads and sales, not just clicks.
Learn more: Tracking & reportingHow it works
- 1
Strategy call
A 30-minute call to learn your business and goals. We'll tell you honestly if ChatGPT Ads is a fit.
- 2
Launch
We set up tracking, build your campaigns and write your ads, usually within two weeks.
- 3
Optimize and report
Weekly optimization and a clear monthly report on spend, leads and sales.
Built by someone who's done this before
“Effective advertising is about understanding the data, testing the right opportunities, and continually refining your strategy.”
I'm Michael Zagare. I founded PPC Entourage to help Amazon sellers understand and optimize their advertising. It grew into a software and agency business used by thousands of sellers, managing more than $10M in ad spend, and was acquired by Carbon6 in 2022.
The lesson from those years: good advertising starts with good data, then disciplined testing.
ChatGPT Ads is a new channel, but the fundamentals haven't changed. Zagare Labs brings that playbook to businesses ready to grow on ChatGPT.
Michael Zagare, founder, Zagare Labs
Who it's a good fit for
ChatGPT Ads tends to work best if you:
- Sell something people research before they buy
- Can track leads or sales on your website
- Already advertise on Google, Meta or Amazon and want a new channel
- Serve specific cities or regions and want to reach customers there
- Can invest at least a few thousand dollars a month to test properly
It's a new platform and results vary. If it isn't a fit for you, we'll say so on the call.
Become a founding client
We're taking on five founding clients. You get hands-on setup and management at founding-client rates and direct access to me. In return, we'd like to share your results as a case study, with your approval.
- Free strategy session and account audit
- Conversion tracking setup (pixel + Conversions API)
- Campaign build and ad copy
- Hands-on management at founding-client rates
- Direct access to the founder
Latest guides
View all guides
Getting Started
What Are ChatGPT Ads? A Plain-English Guide for Business Owners
October 16, 2026 · 4 min read
Getting Started
How to Set Up ChatGPT Ads: Step-by-Step for First-Time Advertisers
October 16, 2026 · 4 min read
Conversion Tracking
ChatGPT Ads Conversion Tracking: Pixel vs. Conversions API
October 16, 2026 · 4 min read
Frequently Asked Questions
Let's see if ChatGPT Ads fits your business
In 30 minutes, we'll look at your business, your current advertising and your goals. You'll leave with a clear recommendation, even if it's 'not yet'.
Book a strategy callFree, no obligation, and no hard sell.